The franchise business model has been around for at least the past 80
years – a very successful way to bring the same services and goods to
people across large areas. In the last decade or so, a new trend has
emerged in the franchise world, with the owner of one franchise opening
up several more branches, become a multi-unit operator. In fact, a study
from FRANdata reports that since 2005 more than half of all franchised
units are operated by multi-unit franchisees.
The Benefits
Why the eagerness for many to operate several franchises at the same
time? The opportunity for profit. Often buyers can get a discounted rate
when buying multiple franchises and having more than one insulates the
operators to a degree from the risk associated with opening a single
franchise. If one fails you still have at least one other that has the
potential to succeed and provide the needed income.
Securing the Funding
Of course financing a multi-unit franchise business will require more
cash up front. In some cases, where the brand is well known for its
success, franchisees can turn to investors who have already poured money
into similar branches elsewhere. More often than not, however,
operators must secure their own funding from lenders or other sources. Small business loans
guaranteed by the SBA are a popular choice but local lenders can also
offer attractive loan packages. Either way, this will require a major
financial background check for the franchisee. If an operator already
owns one franchise, lenders will want to see that it is performing
strongly. Borrowers will need to show how the addition of the extra
franchises will produce a greater ROI (return on investment) and
increase the value of the assets included.
With a bit of financial legwork, franchisees looking to expand and
become multi-unit operators can get the needed funding and realize their
dreams.
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